Privacy Policy

1. What data do we collect?

1.1 Data You Provided To Us

Registration

To create an account you need to provide data including your name, email address and/or mobile number, and a password. If you register for a professional Service, you will need to provide payment (e.g., credit card) and billing information. Realtors will need to provide their license number. Brokers may need to provide their license number as well.

Posting and Uploading

We collect personal data from you when you provide, post or upload it to our Services, such as when you fill out a form, (e.g., with demographic data), add your contacts, select search criteria, submit a query to our system (e.g., looking for a match), or respond to a survey.

1.2 Service Use

We log your visits and use of our Services, including mobile apps.

We log usage data when you visit or otherwise use our Services, including our sites, app and platform technology, such as when you view or click on content (e.g., property match), perform a search. We use log-ins, cookies, device information and internet protocol (“IP”) addresses to identify you and log your use.

1.3 Cookies and Similar Technologies

We collect data through cookies and similar technologies.

As further described in our Cookie Policy, we use cookies and similar technologies (e.g., pixels and ad tags) to collect data (e.g., device IDs) to recognize you and your device(s) on, off and across different services and devices where you have engaged with our Services. We also collect (or rely on others who collect) information about your device where you have not engaged with our Services (e.g., ad ID, IP address, operating system and browser information) so we can provide our Users with relevant ads and better understand their effectiveness.

1.4 Your Device and Location

We receive data from your devices and networks, including location data.

Location of search

When you visit or leave our Services (including some plugins and our cookies or similar technology on the sites of others), we receive the URL of both the site you came from and the one you go to and the time of your visit. We also get information about your network and device (e.g., IP address, proxy server, operating system, web browser and add-ons, device identifier and features, cookie IDs and/or ISP, or your mobile carrier). If you use our Services from a mobile device, that device will send us data about your location based on your phone settings. We will ask you to opt-in before we use GPS or other tools to identify your precise location.

1.5 Chat

If you communicate through our Services, we learn information about this communication. For example, you may communicate directly with your Realtor about a particular listing.

We collect information about you when you send, receive, or engage with chat in connection with our Services. For example, if you get an LOE connection request, we track whether you have acted on it and will send you reminders. We also use automatic scanning technology on messages to support and protect our site. For example, we use this technology to suggest possible responses to messages and to manage or block content that violates our Terms and Conditions from our Services.

1.6 Other

We are improving our Services, which means we get new data and create new ways to use data.

Our Services are dynamic, and we often introduce new features, which may require the collection of new information. If we collect materially different personal data or materially change how we collect, use or share your data, we will notify you and may also modify this Privacy Policy.

2. How do we use the data?

2.1 Services

Our Services help you connect with others, be more productive and look for perfect home matches. We use your data to authorize access to our Services and honor your settings.

Stay Connected

Our Services allow you to stay in touch and up to date with colleagues, partners, clients, and other professional contacts. To do so, you can “connect” with the professionals who you choose, and who also wish to “connect” with you. Subject to your and their settings, when you connect with other Users you will be able to see their choices and favorites.

We use data about you (such as your profile, properties you have viewed) to find your best property match, suggest connections for you and others and enable you to invite others to become a User and connect with you. You can also opt-in to allow us to use your precise location or proximity to others for certain tasks (e.g. present you with directions or the closest property match).

It is your choice whether to invite someone to our Services, send a connection request, or allow another User to become your connection. When you invite someone to connect with you, your invitation will have your basic profile information (e.g., name, profile photo, job title, region). We will send invitation reminders to the person you invited.

Stay Informed

Our Services allow you to stay informed about the activity of your connections. We use the data we have about you (e.g., data you provide, data we collect from your engagement with our Services and inferences we make from the data we have about you), to personalize our Services for you, such as by recommending or ranking relevant content on our Services. We use your content, activity and other data, including your name and photo, to provide notices to your network and others. For example, subject to your LOE personal settings, we may notify others that you have updated your profile or used a feature.

Productivity

Our Services allow you to collaborate with colleagues, search for potential clients, customers, partners and others to do business with. Our Services allow you to communicate with other Users such as Realtors and Brokers and schedule and prepare meetings with them.

2.2 Communications

We contact you and enable communications between Users. We offer settings to control what messages you receive and how often you receive some types of messages.

We will contact you through email, mobile phone, notices posted on our websites or apps, and other ways through our Services, including text messages and push notifications. We will send you messages about the availability of our Services, security, or other service-related issues. We also send messages about how to use our Services, network updates, reminders, and promotional messages from us and our partners. You may change your communication preferences at any time. Please be aware that you cannot opt-out of receiving service messages from us, including security and legal notices.

We also enable communications between you and others through our Services, including for example invitations, and chat between connections.

2.3 Marketing

We promote our Services to you and others.

In addition to advertising our Services, we use Users’ data and content for invitations and communications promoting membership and network growth, engagement and our Services, such as by showing your connections that you have used a feature on our Services.

2.4 Developing Services and Research

We develop our Services and conduct research.

Service Development

We use data, including public feedback, to conduct research and development for our Services in order to provide you and others with a better, more intuitive and personalized experience, drive membership growth and engagement on our Services, and help connect professionals to each other and to economic opportunity.

Other Research

We use the personal data available to us to research social, economic and workplace trends, such as budget, and home preferences. In some cases, we work with trusted third parties to perform this research, under controls that are designed to protect your privacy. We publish or allow others to publish economic insights, presented as aggregated data rather than personal data.

Surveys

Polls and surveys are conducted by us and others through our Services. You are not obligated to respond to polls or surveys, and you have choices about the information you provide. You may opt-out of survey invitations.

2.5 Customer Support

We use data to help you and fix problems.

We use data (which can include your communications) to investigate, respond to and resolve complaints and for Service issues (e.g., bugs).

2.6 Insights That Do Not Identify You

We use your data to produce and share insights that do not identify you. For example, we may use your data to generate statistics about our Users.

2.7 Security and Investigations

We use data for security, fraud prevention and investigations.

We use your data (including your communications) for security purposes or to prevent or investigate possible fraud or other violations of our Terms and Conditions and/or attempts to harm our Users.

3. Who do we share the information with?

We share your personal information with the following categories of third parties:

Service providers.

Data aggregators.

Other third-party vendors.

4. Contact Information

If you have any questions or comments about this notice, the ways in which LOE collects and uses your information described in here, your choices and rights regarding such use, or wish to exercise your rights under California law, please do not hesitate to contact us at: support@landonearth.com